Power your Restaurant Business Marketing with WhatsApp Integration

Introduction

Why WhatsApp is essential for Business Marketing

WhatsApp is the most common communication medium in current time. Over 5 billion users across the world are using WhatsApp which can't be ignored. SMS marketing is common for critical communication but its not effective for marketing these days as it doesn't support media rich messages. Most consumers are active on WhatsApp and consumes messages from business as well.

Simplicity and ease of using WhatsApp makes it main communication app for personal communication and also enabled businesses to also connect with users via WhatsApp Business. WhatsApp Business provides media rich messages which are effective for marketing. Media rich messages are consumed more by users and gives more return/output on your marketing campaign.

1. Message Automation with WhatsApp Business

Businesss can utilize message automation for purpose like

1. Welcome and Greet messages for customers contacting you
2. Sending Digital invoice after sale
3. Sending customized marketing offers to customers

2. WhatsApp Flows for Lead Generation and Customer Enquiry

WhatsApp Flows can be used for lead generation and processing customer enquiry

1. WhatsApp flows can be used for acquiring new customers or sales from existing customers
2. WhatsApp flows can be used for signing up users for events, promotions, offers messages
3. Resolving customer queries via WhatsApp flows

How can WhatsApp Integration help your business.

Customer Information capture via QR scanning in Restaurant, Cafes and QSR

Integrating WhatsApp Business for your Restaurant, Cafe or QSR. You can have scannable QR codes on tables for customers to browse through your menu and order items.
Scan QR code takes users to automated WhatsApp flow with detailed menu or showing bestseller products of the store or say customizing personal offer to customer.
When customers checks the menu or items or order anything. The customers details are captured which can be used while checkout or for future customer retargetting or marketing them post sale offers.

Offer Customized and Dynamic Menu

Get rid of static menu and you want to offer personalized or customized menu to your customers. Say customers came in Happy Hours or during Dinner time. You can use dynamic menu to promote dishes or offers leading to better customer experience or increased sale. A dynamic menu could detail customer preferences from their past purchases.

Digital Invoice or Post Sale Offers via WhatsApp Business Integration

After customer does a purchase rather than handing invoice with static Thank you Visit Again messages curating offers like 5% discount on their next visit and sending digital invoices to your customers helps you with Branding. Customer values these digital communication and award the business with more engagement, helps in customer stickiness, customer retention and create a loyal customer base. Having a POS solution with WhatsApp Business integration and loyality program can help you with this.

Collect Customer Reviews and Feedback

WhatsApp Business Integration can help you in increasing your customer reviews and customer ratings on social platform like Zomato, Swiggy, Google Reviews, Jhattse etc. A post sale WhatsApp message to relevant customers sent automatically to the customer help in getting better feedback and reviews which are usually missed as satisfied customers less likely put reviews. So integrating automated messages for review collection helps you in increasing rating across platforms.

Marketing New Products or Offers

When your restaurant is trying to have some unique or new offering for some festival or new occasion and trying to tell your customers about it. WhatsApp Integration can help you with sharing this information like broadcast with relevant segment of people like informing customers who has visited in last one month or say customers who make big purchase.

WhatsApp Business Integration with your POS solution become much powerful as POS with customer data, sales record and invoicing solution which with right integration can help you in increasing your sales and branding. Third party solution provides half baked marketing and longer integration cycle with your existing POS solution. So having first party WhatsApp Business integration within your POS solution unlock better feature usage.

Major WhatsApp Business Automation Features to consider in your POS solution which are must in your restaurant, cafe or QSR business

1. QR Scanning Feature for exporing menu and bestseller items and collecting user information like phone or contact and customer name
2. Sending personalized offers to customers based on customer past purchases and visits.
3. Sending digital invoices to be send automatically via WhatsApp Business integration by POS.
4. Automated Reviews and Feedback collection request to users post sale. POS solution should provide integration with Google Reviews and feedback collection features.
5. Customers groups selection for sending automated marketing messages.
6. Multiple WhatsApp Business marketing template support for marketing messages

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Restaurant POS Software by Jhattse Business provide WhatsApp Business integration along with other required features to power your marketing campaign and increase your branding and customer satisfaction.

Bring more sales into your business and start your growth with WhatsApp Integration on Jhattse Business today.

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